Society of
Children's Book Writers
and Illustrators

SCBWI AZ KidLit Tools Workshop: Picture Book Basics and Beyond (Tucson)

Date(s) - 02/29/2020
9:30 am - 12:45 pm

World of Words UofA Dept of Ed Room 455
1430 E Second Street - Tucson, AZ 85721


Picture Book Basics and Beyond

This is a half-day craft intensive aimed at writers and illustrators and designed as part of a series to provide craft tools for creators at all levels.



9:00 am Registration/Check-in

9:30 am – 10:15 am – Instructional Time: The Picture Book Dummy for Dummies: The Foundation For Creating Better Picture Books – Michael Hale

10:15 am – 11:00 am – Instructional Time: The Picture Book Dummy: The Writer’s Revision and Editing Friend – Tanja Bauerle

11:00 am – 11:15 am – Break

11:15 am – 12:45 am – Instructional Time : Make that Sale! One Author’s Tips and Tricks for Writing Stories that Sell – Lori Alexander



Early Bird Member $35.00 (Until February 15, 2020)*

Early Bird Non-Member $49.00 (Until February 15, 2020)*

Regular Member $45.00 (Beginning February 16, 2020)

Regular Non-Member $59.00 (Beginning February 16, 2020)


CC PAYMENT NOTE: When you click on the ticket and select “continue,” the Payment Window will open. To pay by Credit Card. Select “Pay with PayPal” and click on continue, which will take you to the PayPal site, where you may pay with a credit card without having a PayPal account.

*Payment must be received by Early Bird Deadline.

Workshop Presentation Descriptions:

The Picture Book Dummy for Dummies: The Foundation For Creating Better Picture Books presented by Michael Hale

Picture books come in all shapes and sizes, but they are fundamentally the same. They are designed to be a delivery vehicle. An industry standardized template in which to tell a story. Understanding the mechanics of the picture book as a medium for storytelling is essential to every writer or writer/illustrator. Especially those who hope to be successful in this genre. Knowing how to create, revise and edit a picture book dummy needs to be part of your process. Learn how to create one and how you can use this vital tool to improve your writing.

The Picture Book Dummy: The Writer’s Revision and Editing Friend presented by Tanja Bauerle

Picture book dummies are the domain of the illustrator. NOT SO! Learn how as a writer you MUST use this vital tool when crafting, revising and editing your manuscript. This workshop will guide you through how to use a dummy to ensure that your story will function properly within the picture book format. Learn about page turns, pacing, rhythm, language and more, in order to craft a manuscript that editors will love.

Make that Sale! One Author’s Tips and Tricks for Writing Stories that Sell presented by Lori Alexander

Behind-the-scenes tips on how to write board books, picture books, and early chapter books that will catch an editor’s eye. In this portion of the workshop, you will learn how to determine if your story idea has what it takes to sell in today’s competitive market. Make your manuscript stronger by following the “Do-s” and “Don’t-s” of formatting, plotting, and character development. Hands-on writing exercises help shape the two most important sentences of your manuscript. Write a one sentence “pitch” that will serve as a roadmap for the rest of your story. And practice writing first lines that will hook your reader from page one.

Make your manuscript irresistible to editors. Make that sale!


The Presenters:

Michael Hale has over 30 years of experience as a Creative Director, entrepreneur, writer and Illustrator. He has illustrated many picture books and written two himself. His book, Bad Monkey Business was awarded a Spark Honor by SCBWI in 2018. He also serves as the Illustrator Coordinator for SCBWI’s Arizona Region. When he is not writing or illustrating, he devotes his time to coaching others looking to forge their own path in children’s publishing. You can see more of his work by visiting


Tanja Bauerle, an award-winning children’s book illustrator, is originally from Germany, but grew up outside Melbourne, Australia. She now calls Gilbert home, where she lives with her family and a menagerie of animals including an alpaca, horse and tortoise. Tanja holds a degree in Computer Animation and has illustrated several picture and chapter books. Her illustration credits include The Park Our Town Built, written by Diane Gonzales Bertrand, and The Adventures of Salt & Soap at the Grand Canyon, written by Lori Rome. Tanja is currently writing and illustrating several of her own picture books and is involved in several online writing and illustration communities. She is the Assistant Regional Advisor for the SCBWI Arizona Region. For more, visit

 Lori Alexander loves to read and write! She has written picture books like BACKHOE JOE (Harper, 2014) and FAMOUSLY PHOEBE (Sterling, 2017) as well as the FUTURE BABY board book series (Scholastic, 2019). She also writes non-fiction chapter books, such as ALL IN A DROP (2019) and A SPORTING CHANCE (2020), both from Houghton Mifflin Harcourt. Lori resides in sunny Tucson, Arizona, with her scientist husband and two book loving kids. She runs when it’s cool and swims when it’s hot. Then she gets back to reading and writing! Visit Lori at or on Twitter @LoriJAlexander or Instagram @lorialexanderbooks

Terms and Conditions:

“By signing up for this event, the registrant acknowledges that audio taping, videotaping and/or transmitting or aiding in any of the foregoing of any part of the conference (including, but not limited to, presentations, individual sessions and networking events) is prohibited. Additionally, the material in all handouts and presentations is copyrighted and may not be reprinted, blogged, written, orally transmitted, and/or reproduced without written permission of the copyright holder.”


Note: Photos at SCBWI AZ events may be used for publicity events.



*PAID REGISTRATION is required for this program.

*Must be at least 18 years of age to attend SCBWI AZ events.

*SCBWI Members MUST log in to receive member pricing.

*There are no partial refunds for failure to log in.

*Substitutions for workshop attendance should be made 48 hours prior to the event. Regional Advisor must be notified in writing at

*Refunds (Tuition Only):

*Before February 15, 2020 subject to a $5.00 handling fee.

*Before February 21, 2020—50% of workshop tuition

*No refunds after February 21, 2020.

*REGISTRATION CLOSES at 4:00pm February 28, 2020.

*No credits will be issued.

*We are not responsible for any technical difficulties that may arise during registration.


This event is fully booked.